Main Coating Types Used for Paper Packaging

In the world of packaging, those first few seconds count big time! Just like Thoreau once said, it’s not just about what you see but how you see it. Think about it: when you pick up a product for the first time, what catches your eye? That’s right—it’s packaging!

The right coating on paper packaging can make or break a sale — it’s the key to adding that extra oomph to grab attention and keep it.

So, let’s talk coatings.

You know, those fancy finishes that make packaging pop? They’re like the icing on the cake, making everything look and feel just right. But here’s the deal: not all coatings are created equal. Some are great for protecting against scratches and spills, while others add that X-factor to make your product stand out from the crowd. Read on to learn more about them.

Top 3 Coatings for Paper Packaging

Aqueous Coating

As a water-based coating, aqueous forms a protective shield that guards packaging against scratches and abrasions, ensuring that products maintain their pristine appearance throughout handling and transportation.

One of the key advantages of aqueous coating is its rapid drying time, which accelerates the production process and facilitates the timely delivery of finished packaging materials to clients. This efficiency is particularly valuable in industries where fast turnaround times are essential for meeting market demands.

UV Coating

UV coating harnesses the power of ultraviolet light to achieve stunning visual effects on packaging materials. By applying a thin layer of UV-curable resin to the surface of substrates, UV coating enhances the colors and designs with a glossy finish that commands attention.

In addition to its aesthetic appeal, UV coating offers exceptional durability and resistance to environmental factors such as moisture and fading. This makes it an ideal choice for products that require long-term protection and preservation of their visual appeal, even in challenging conditions.

Soft Touch Coating

Soft touch coating embodies luxury and tactile refinement. This specialty coating creates a velvety smooth texture that invites consumers to engage with the product on a sensory level. The soft-touch effect is achieved through the application of specialized additives that create a cushioned layer on the packaging surface.

Despite its indulgent feel, soft touch coating maintains excellent durability and resistance to wear and tear. As a result, it is often chosen by premium brands seeking to convey a sense of sophistication and refinement in their packaging presentation.

Choosing The Right Coating for Paper Packaging

When it’s time to pick a coating for your packaging, just think about what suits your brand identity, product positioning, and desired packaging aesthetics. Each type offers unique benefits, whether it’s durability, visual impact, or tactile appeal.

Whether you want something reliable, eye-catching, or luxurious, specialists at our paper manufacturing company can help you choose a coating that’s just right for you. Call now for custom paper packaging solutions that make a flawless first expression.

You can also request a quote for adding stamping, embossing, or lamination to really make your packaging pop. Let your imagination run wild—because when it comes to packaging, the sky’s the limit!